JOB DETAILS
This is an opportunity to combine hands-on analytics with strategic impact, helping build a data-driven growth culture while optimising performance across multiple markets and channels.
What You’ll Do
- Analyse marketing and commercial performance across B2C, B2B and B2B2C channels to identify trends, optimise performance and drive growth.
- Develop and maintain dashboards, reporting frameworks and performance narratives that provide clear, actionable insights for stakeholders.
- Partner with Marketing, Product, Commercial and Partnerships teams to measure campaigns, evaluate experiments and support data-driven decision-making.
- Deliver customer, commercial and market insights that inform segmentation, lifecycle strategies, pricing, partnerships and investment decisions.
- Define and enhance measurement frameworks across key growth metrics, including CAC, LTV, attribution, funnel conversion, cohort performance and incrementality.
- Build analytical segmentation and customer lifecycle insights to uncover opportunities across acquisition, engagement, retention and monetisation.
- Partner with MarTech, Data and Engineering teams to improve data quality, tracking, data models and reporting reliability across marketing and customer platforms.
- Integrate and analyse data from multiple internal and external sources to create a unified view of customer behaviour and business performance.
- Identify opportunities to automate reporting, streamline analytical processes and improve the efficiency of insight generation through AI and modern analytics tools.
- Champion best practices in marketing analytics, measurement and data governance while fostering a culture of insight-led decision-making.
What are we looking for:
- 5+ years’ experience in marketing analytics, insights or data roles, ideally within digital, e-commerce, fintech or marketplace businesses.
- Advanced SQL skills and hands-on experience with BI and visualisation tools such as Looker, Tableau or Power BI.
- Experience analysing and integrating multiple data sources to deliver actionable business insights.
- Strong understanding of marketing measurement, attribution, experimentation and performance analytics.
- Experience working with customer data platforms (CDPs), CRM systems and marketing technology platforms.
- Proven ability to translate complex data into clear, commercially focused insights and recommendations for a range of stakeholders.
- Experience working in complex data environments, with a focus on improving data quality, governance and reporting reliability.
- Excellent stakeholder management skills with a commercial mindset and a passion for using data to drive growth, efficiency and better customer outcomes.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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