JOB DETAILS
Tasks & Responsibilities:
- Marketing Strategy & Planning: Develop and implement comprehensive marketing strategies to drive revenue growth, expand market presence, and enhance brand recognition.
- Brand Management & Positioning: Ensure consistent brand identity across all communication channels and develop strategies for brand positioning.
- Marketing Campaign Management: Plan, execute, and monitor the effectiveness of multi-channel marketing campaigns, including digital marketing, PR, events, and partnerships.
- Performance Marketing: Manage and optimize advertising budgets on platforms such as Google Ads, Facebook Ads, SEO, and SEM.
- Customer Insights & Data-Driven Marketing: Analyze customer data to optimize marketing campaigns and increase conversion rates.
- PR Planning: Identify, develop, and implement PR plans to achieve revenue goals and enhance engagement opportunities.
- Marketing Materials Creation: Brainstorm marketing materials such as banners, videos, flyers, and signage.
- Content Writing: Produce content for blogs and social media posts.
- Partnership Marketing: Develop and execute partnership campaigns with strategic partners, including banks, educational institutions, and agencies.
- Stakeholder Management: Work effectively with various departments and partners to achieve marketing goals.
Requirements:
- At least 3 years in marketing, PR, or other relevant fields.
- Excellent communication skills with the ability to present clearly and persuasively.
- Deep understanding of digital marketing, including Google Ads, Facebook Ads, SEO, SEM, social media, and email marketing.
- Proficiency in tools like Google Analytics, Google Search Console, and CRM systems.
- Fluent in both English and Vietnamese for effective communication with domestic and international partners.
- Comprehensive understanding of on-page and off-page SEO.
- Collaborative attitude with a proactive, “can-do” approach.
- Ability to thrive in a fast-paced environment and handle pressure effectively.
- Experience in executing marketing strategies across multiple international markets.
- Skilled in managing multiple marketing projects and coordinating with various teams and stakeholders.
- Ability to implement creative marketing strategies, especially in a fintech environment.
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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