Full Time Posted 3 weeks ago

Closes: July 16, 2026

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JOB SUMMARY

Requirements

Bachelor’s degree preferably in Marketing, Digital, Engineering, Information Technology, or similar
Travel requirement approximately 30% (may increase to 50% during peak months)
Position requires working onsite five days a week
Caterpillar is not currently hiring individuals for this position who now or in the future require sponsorship for employment visa status
International Assignment / Relocation is not available

Responsibilities

Translate enterprise strategy into actionable regional Marketing & Sales initiatives and drive execution with governance frameworks
Serve as the primary point of contact for Marketing & Sales operational expertise within assigned region or districts
Provide SME guidance on Differentiated Dealer Capabilities (DDC) and support capability uplift across district teams
Lead Sales Funnel Management (SFM) Must‑Wins by collaborating with internal partners and industry teams
Support Rep Development Program (RDP) assessments and enable capability growth within district teams
Strengthen engagement between dealers and Caterpillar stakeholders to ensure alignment on Marketing & Sales digital capabilities and integration requirements for digital deployments
Promote adoption of digital tools, marketing automation, and data‑driven decision‑making to enhance customer journey and experience
Stay current on industry trends, emerging technologies, customer behaviors, and competitive dynamics
Advise APD internal teams by delivering insights, recommendations, and strategic viewpoints

Desired Qualifications

3+ years of operational and marketing experience gained from a broad range of assignments requiring Dealer and/or customer contact and interactions is preferred

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