Senior Upstream Marketing Manager
Employment Info
JOB SUMMARY
Requirements
- Bachelor’s degree in Marketing, Business, or related field.
- Minimum 10 years of professional experience in marketing, strategy, or related roles.
Responsibilities
- Define and execute product, program, and portfolio strategies to achieve business objectives.
- Develop and maintain industry networks to monitor competitor activity and market trends.
- Author and align key strategic documents, including annual marketing plans and product launch plans.
- Anticipate emerging customer segments and tailor marketing strategies to meet evolving needs.
- Initiate and lead new product and service offerings based on customer insights and market analysis.
- Manage marketing budgets, analyze variances, and deliver accurate financial reporting.
- Identify and implement process improvements to enhance team efficiency and outcomes.
- Build relationships with industry thought leaders and translate insights into actionable business strategies.
Desired Qualifications
- MBA or equivalent advanced degree.
- Minimum 7 years of experience in medical device or healthcare marketing.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
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